The My deals page helps marketers manage deals efficiently. It shows all public deals saved to the page, plus private deals and deals assigned to campaign tactics. Marketers can track real-time performance data and use tools to filter, sort, or remove deals.
Steps to open the My deals page
- Go to the top menu.
- Click the Inventory link.
- Click the My deals menu option. A new page displays.
- Use the filters or the Search field to locate deals.
Steps to sort table records
Go to a table column and click the arrow icon to change the sort order of deals. For instance, click the Active journeys arrow to quickly find deals with or without any associated active journeys.
Steps to view performance data
Use the scroll bar to review performance data for each deal in the table. There are two data periods: the most recent three hours and the previous day. Each period has five columns of data.
- Bid rate: The percentage of bid requests that the DSP responds to with a bid. Calculated as the number of bid responses / the number of bid requests received.
- Win rate: Measures the bid success rate. Calculated as the number of wins / the number of bid responses,
- Requests: The number of auctions with the deal ID.
- Responses: The number of bids sent by the DSP to bid requests.
- Wins: The number of auctions won.
Steps to open an active journey
Use this deep link feature to quickly move from the deal table to the canvas.
- Go to the table and locate a deal with one or more active journeys. (see above)
- Click the number in the Active journeys column. A pop-up displays.
- Locate the correct journey name.
- Click the Go to journey button. The canvas displays in a new browser tab.
Steps to remove a deal from the page
You can remove a public deal from the My deals page if it is not used in an active journey. Removing it does not delete the deal from the licensee account.
- Go to the table and locate a deal.
- Click the three-dot icon.
- Click the Remove from My deals link.
Steps to create a deal
- Go to the top of the page.
- Click the New deal button.
- Click the Private auction or Preferred deal, or Programmatic guaranteed deal menu option.
FAQs
What is the My deals page in illumin?
The My deals page is a centralized view that shows public, private, and tactic-assigned deals. Marketers use it to monitor deal status, review performance metrics, and manage deal availability without navigating multiple inventory screens.
How do marketers open the My deals page?
Marketers open the My deals page from the top navigation. The Inventory link opens a menu where the My deals option loads the full deals table with search and filter controls for fast access.
Why does a deal show no activity or low win rate?
A deal shows low activity or win rate when bid responses fail to convert into wins. Common causes include restrictive pricing, limited supply, or inactive journeys that prevent the deal from entering auctions.
How does performance data work on the My deals page?
Performance data displays two time windows for each deal. Marketers review recent three-hour metrics and previous-day metrics to assess bid rate, win rate, requests, responses, and wins directly in the table.
When can a deal be removed from the My deals page?
A deal can be removed when it has no active journeys. Removing the deal only clears it from the My deals view and does not delete the deal from the licensee account.
Related articles
Open the Inventory Marketplace
Add a Deal from Inventory to a Campaign (new experience)