DOOH ad specifications


Overview

Digital Out-of-Home (DOOH) advertising delivers digital creative assets to screens in public locations including billboards, transit centers, street panels, train stations, airports, and doctors' offices. Creative specifications vary by placement type and screen orientation. Contact your Account Manager to confirm inventory availability for specific OOH placements.

Creative specifications

Example format: 9:16 · 1080×1920 · Portrait

Now on stage
Singin' in the Rain
 
 

Example format: 16:9 · 1366×768 · Landscape

 
 
✚  Specifications
SpecDetails
Most Common Sizes1080×1920, 1920×1080
Other Standard SizesBillboards: 1400×400, 840×400
Transit centers & street panels: 1080×1920, 1920×1080
Train stations: 1280×720
Airports: 720×1280
Doctors' offices: 1366×768
Video Duration10s–60s
FormatJPG, PNG, MP4, MOV
✚  Additional creative sizes
Dimensions
256×512, 540×216, 544×179, 1056×672, 1080×1486, 1152×476, 1200×1920,
1280×1024, 1288×616, 1296×1296, 1408×400, 1410×512, 1440×400, 1600×1200,
1836×432, 1920×540, 1920×2160, 2160×3840, 2302×864, 8000×4500
Note

FAQs

What file formats are supported for DOOH creatives?

DOOH creatives support JPG, PNG, MP4, and MOV file formats.

What is the recommended DOOH creative size?

The most commonly used DOOH creative sizes are 1080×1920 and 1920×1080.

Do marketers need to contact an Account Manager for all DOOH campaigns?

Marketers only need to contact an Account Manager when they need to confirm availability for specific DOOH placements.

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