Use bulk targeting to copy tactic-level settings from one tactic to multiple tactics in the same journey. This is useful when several tactics require the same targeting criteria, such as the same location, device groups, or audience filters. Bulk targeting ensures consistency and eliminates manual editing across tactics.
- Click here to learn how to apply and edit tactic-level targeting.
Steps to apply bulk targeting
You can apply custom settings to multiple tactics.
- Open a campaign on the Canvas (new experience).
- Go to the left menu and select a tactic.
- Click the Targeting tab.
- Configure settings as required.
- Click the Apply to other tactics button.
- Use the checkboxes to select one or more targeting options, or click the Targeting box to select all.
- Click the Next button.
- Select tactics to apply targeting.
- Click the Apply button.
FAQs
Can marketers apply bulk targeting more than once in the same journey?
Marketers can apply bulk targeting multiple times within the same journey. Each application copies the currently selected settings from the chosen source tactic and applies them to the selected destination tactics.
Does bulk targeting affect bidding, budgeting, or creative settings?
Bulk targeting affects only tactic-level targeting options found in the Targeting tab. It does not modify bids, budgets, creatives, or delivery settings, which marketers manage through other tactic configuration panels.